Although everyone talks about the importance of finding jobs in the hidden job market, your strategy to find a job should still include looking at advertised vacancies. Why? Well, firstly you can be fairly confident that if a company is advertising it is seriously looking to employ someone, perhaps you! If you meet their requirements, there’s also the possibility of achieving your goal to get a job, start work and begin collecting your pay cheque sooner rather than later.

6 strategies for success

1.       Target websites that are most likely to advertise the types of jobs you are seeking.

Start off looking at the big three:

Then start exploring the specialised industry websites (which you may need subscriptions to access in any depth) such as:

2.       Register your profile so employers can search for you.

Most employment websites have features like a profile and CV builder. Make use of these as employers do search for candidates based on matching their criteria. Be sure to build as many key words as you can into your profile to increase your chance of being matched.

3.       Set up an email alert.

You should also be able to receive daily or weekly job email alerts from your favourite employment websites. Set up separate alerts based on your search criteria. For example, you might set up one for graduate marketing jobs and another for administrative jobs in the mining industry.

4.       Set aside time every day to check for new listings.

Applying for advertised vacancies is competitive. Make sure you get your application in as quickly as possible as it helps to convey your enthusiasm and organisational skills. Also, many employers will stop accepting applications once they reach a minimum number so submitting a last minute application could be a waste of time.

5.       Use a variety of keywords.

Often employers use different titles for the same work. Using different key words will help you to identify as many opportunities as possible. For example, if you are a social worker you might use a range of key words such as  social worker, community, engagement, youth, development, intake, counselling, assessment, CALD, and policy.

6.       Pick an industry.

If you have completed a generalist degree, the possibilities may seem a little overwhelming. One strategy may be to focus your job search efforts on one or two specific industries around your key skills and interests. So if you are a graduate with a Bachelor of Arts with a major in English, you might decide to focus on searching for jobs in consulting or another area where there are opportunities to use your research, analytical and writing skills. Your focus on jobs would then hone in on skills you have rather than a specific job title.


  1. Choose the industry or job title you want to target and the key words you’ll need to find vacancies.
  2. Identify four websites that will be your main source of advertised vacancies. Sign-up or register, complete your profile and set up your email job alerts.
  3. Make a list of companies you would like to work for and check their websites for vacancies on a regular basis.